Sell Your Property

The decision to sell real estate, wether it is a home or investment property, is often dependent on many factors. Whatever your reasons are for selling, our proven effective marketing strategies will ensure that you get the best price and favourable terms. We guarantee to provide you with professional, ethical and confidential service and keep you fully informed every step of the way.

For most families, their home is their largest financial asset, and deciding to sell is a big decision that involves a lot of preparation and work. When you’re ready to sell it’s important to have an experienced real estate professional handle the details since they will assist you avoid problems and get you the highest market price.

For investors the final outcome is mostly what matters.  That is, they want the absolute highest price and terms that favour them.  Only experienced sales professionals can do that.

As experienced professionals we know how to handle every aspect of the sales process – from strategically marketing and showcasing your property to effectively negotiating the sale and making sure everything’s signed, sealed and delivered by the closing date.

Providing you with comprehensive, high-quality listing service is our top priority.

Why Use a REALTOR® When Selling Real Estate?

A real estate agent can help you understand everything you need to know about the property selling process.

Not all real estate licensees are the same; only those who are members of the CANADIAN REAL ESTATE ASSOCIATION® (CREA) are properly called REALTORS®.  REALTORS® are committed to treat all parties to a transaction honestly. REALTORS® subscribe to a strict Code of Ethics and are expected to maintain a higher level of knowledge of the process of buying and selling real estate.  An independent survey reported that 84% of home buyers would use the same REALTOR® again.

Real estate transactions are one of the biggest financial dealings of most people’s lifetime. Transactions today usually exceed $250,000.  If you had a $250,000 income tax problem, would you attempt to deal with it without the help of a certified professional accountant?  If you had a $250,000 legal question, would you deal with it without the help of a lawyer?  Considering the small upside cost and the large downside risk, it would be wise to work with a professional REALTOR® when you are selling real estate.

If you’re still not convinced of the value of a REALTOR®, here are more reasons to use one:

  1. When selling your real estate, your REALTOR® can give you up-to-date information on what is happening in the marketplace as well as the price, financing, terms and condition of competing properties. These are key factors in getting your property sold at the best price, quickly and with minimum hassle.
  2. Often, your REALTOR® can recommend repairs or cosmetic work that will significantly enhance the salability of your property.
  3. Your REALTOR® markets your property to other real estate agents and the public. In many markets across the country, over half of real estate sales are cooperative sales; that is, a real estate agent other than yours brings in the buyer.
    Your REALTOR® acts as the marketing coordinator, distributing information about your property to other real estate agents through a Multiple Listing Service (MLS) or other cooperative marketing networks, open houses for agents, etc. The REALTOR® Code of Ethics requires REALTORS® to utilize these cooperative relationships when they benefit their clients.
  4. Your REALTOR® will know when, where and how to advertise your property. There is a misconception that advertising sells real estate.  CREA studies show that 82% of real estate sales are the result of agent contacts through previous clients, referrals, friends, family and personal contacts.  When a property is marketed with the help of your REALTOR®, you do not have to allow strangers into your home. Your REALTOR® will generally prescreen and accompany qualified prospects through your property.
  5. Your REALTOR® can help you objectively evaluate every buyer’s proposal without compromising your marketing position. This initial agreement is only the beginning of a process of appraisals, inspections and financing – and a lot of possible pitfalls. Your REALTOR® can help you write a legally binding, win-win agreement that will be more likely to make it through the process.
  6. Your REALTOR® can help close the sale. Issues may arise between the initial sales agreement and closing, for example, unexpected repairs might be required to obtain financing or a title problem is discovered.  The required paperwork alone is overwhelming for most sellers.  Your REALTOR® is the best person to objectively help you resolve these issues and move the transaction to closing.